Shell supports projects which focus on protecting large areas of nature that are at risk ofdeforestation, or, reforesting areas which have been destroyed. When you opt-in to Drive Carbon Neutral, you’ll also be supporting these projects which improve biodiversity, protect endangered species and provide employment and services to local communities where projects are located.

We want to make sure you’re kept up to date on these benefits, so you can see firsthand the difference you’re making while Driving Carbon Neutral. For the first phase of the Driving Carbon Neutral program, Shell will be making announcements on various social media channels on the total impact of the program. Please follow these channels for updated information. Then, in 2021 we will be offering customers the ability to subscribe to receive personalized Carbon Impact Statements to understand your personal impact.

How can I drive carbon neutral?

It’s easy, simply pay for your fuel using Shell EasyPayTM or ask in-store at your local Shell site to Drive Carbon Neutral.

What is Carbon Offsetting?
 

Title: Shell Nature Based Solutions – Carbon Offsetting

Duration: 0:52 seconds

Description:

This video provides an overview of carbon offsetting and how it helps drivers be carbon neutral.

Shell Nature Based Solutions – Carbon Offsetting Transcript

[Background music plays]

A piano is playing a mellow tune which speeds up and intensifies as the video progresses.

[Text displays]

What is carbon offsetting?

[Video Footage]

The screen fades to white and various items drawn in crayon (like boxes, sticks and a coin) appear and are all delicately balanced on top of one another.

[Text displays]

It’s all a balancing act, compensating for carbon emissions that are produced elsewhere.

[Video Footage]

A car drawn in crayon drives across the screen

[Text displays]

To enable our customers to drive carbon neutral, we buy carbon credits from carbon offset projects.

These invest in the protection and replanting of forests around the world.

[Video Footage]

The objects that were being balanced earlier now reappear.

[Text displays]

This balances out the carbon emissions from the production, distribution and use of fuel.

[Video Footage]

The objects quickly turn back into the car which is now on the road heading downhill. The car begins to drive down the road. The car then drives by a lake surrounded by trees.

[Text displays]

As forests, grasslands and wetlands store carbon from the atmosphere, protecting and planting these environments means we can offset the carbon emissions from driving.

Shell logo & Audio mnemonic

What Carbon offsetting projects does Shell support?

Title: Shell Nature Based Solutions – Carbon Offsetting Projects

Duration: 0:52 seconds

Description:

This video provides an overview of some of the various carbon offsetting projects that Shell supports.

Shell Nature Based Solutions – Carbon Offsetting Projects Transcript

[Background music plays]

A piano is playing a mellow tune which speeds up and intensifies as the video progresses

[Text displays]

What carbon offsetting projects does Shell support?

[Video Footage]

A continent drawn in crayon appears onscreen. As we zoom in, we see multiple trees drawn in crayon.

[Text displays]

Shell uses a global portfolio of carbon offsetting projects around the world to buy carbon credits from.

They’re mainly projects which protect natural ecosystems like rainforests, as well as some projects that restore forests which have been destroyed.

[Video Footage]

The trees move to the bottom of the screen.

[Text displays]

One such project is the Cordillero Azul forest between the Andes and the Amazon Basin in Peru.

[Video Footage]

Then new trees appear from the right

[Text displays]

This project includes 3.7 million hectares of forest, much of which is under threat.

Another is The Katingan Project, an ecosystem restoration initiative on a peat swamp forest in Central Kalimantan, Indonesia.

In 2019, Shell announced a $300 million investment in nature-based projects as we look to support the protection and restoration of forests around the world.

Shell logo and Audio mnemonic

How is Carbon Dioxide stored and how do trees play a part?

Title: Shell Nature Based Solutions – Carbon Dioxide

Duration: 0:52 seconds

Description:

This video provides an overview of how carbon dioxide is stored in the environment.

Shell Nature Based Solutions – Carbon Dioxide Transcript

[Background music plays]

A piano is playing a mellow tune which speeds up and intensifies as the video progresses.

[Text displays]

How is carbon dioxide stored and how do trees play a part?

Where’s carbon hiding out?

[Video Footage]

Planet Earth drawn in crayon appears on screen.

[Text displays]

It’s everywhere in nature. It’s in the ocean, animals, forests and even us.

[Video Footage]

Planet Earth transforms into the sun.

[Text displays]

Carbon emissions are generated when we produce, distribute and use energy.

[Video Footage]

The sun then gets surrounded by sky, trees and fields with people and horses.

[Text displays]

One type of energy most of us use every day is the fuel we use to power our cars.

[Video Footage]

The scene changes to show CO2 in the air which then gets absorbed by a new forest.

[Text displays]

We can use nature to help balance the increasing amounts of carbon emissions generated from driving.

Forests, grasslands and wetlands all store carbon dioxide.

[Video Footage]

The scene changes again to the original planet Earth drawn in crayon.

[Text displays]

The more we support nature by protecting and reforesting, the more these natural habitats flourish and the more carbon dioxide is captured and stored.

Visit shell.ca/co2neutral for more information and available offers.

Shell logo and Audio mnemonic

DRIVING CARBON NEUTRAL, SUPPORTING PROJECTS WHICH PROTECT & RESTORE FORESTS

Project Cordillera Azul, Peru

The Cordillera Azul project protects up to 1.6 million hectares of threatened rainforest habitat, safeguarding 28 High Conservation Value species that live in the habitat.

Katingan Mentaya, Indonesia

The Katingan Project collaborates with 34 Indonesian villages to not only reduce emissions, but to conserve local wildlife populations and enable the sustainable development of the local community.

Darkwoods Forest Carbon Project, British Columbia

The Darkwoods Forest Carbon Project is an initiative of the Nature Conservancy of Canada that markets carbon credits generated from the Darkwoods Conservation Area.