CAA MEMBERS SAVE AT SHELL

Title: {insert title of video}
Duration: 1:51 minutes
Description:
CAA Members can now save three cents per litre on fuel and get 10 per cent off on car washes and eligible in-store purchases at participating Shell stations.

CAA Members Benefit at Shell Transcript

[Background music plays]
Uplifting music
[Animated sequence]
• Animation of Shell station, images of CAA membership cards
• Image if phone with Shell app
• Image of AIRMILES card
• Icons of fuel pump and car wash
• Animated image of Shell receipt
• Image of CAA website
[Text displays]
• “Automatic Member Savings”
Scene transition
• “CAA Member? Lucky You”
Scene break
• “Save 3c/l on fuel*”
• “Plus 10% off car wash*†”
• “Plus 10% off instore purchases*†”
• “†At participating sites. *Conditions apply, see Shell.ca/takingcare for details”
Scene break
• “No opt-in or additional steps”
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• “Save”
• “†At participating sites. *Conditions apply, see Shell.ca/takingcare for details”
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• “†At participating sites. *Conditions apply, see Shell.ca/takingcare for details”
• “CAA discount” will be applied with other fuel and instore discounts or promotions.”
Scene break
• “Let the savings roll!”
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• “Taking care of effortless savings”
Scene transition
• “Shell.ca/takingcare

[Conversation/ speech Title]
Communicate how CAA members can take advantage of exclusive savings at participating Shell locations
{Speaker’s Dialogue}

Introduction
It’s time for automatic member savings, and Shell is offering just that to CAA members. Lucky You!
Shell and CAA have launched into a new partnership to provide CAA Members with fuel, car wash, and in-store savings at participating Shell locations.
The Customer Benefits
CAA members save three cents per litre on fuel, plus ten percent off on car wash and eligible in-store purchases.

How to Save
There’s no opt-in or additional steps required! Simply swipe your CAA, BCAA or AMA Membership card that’s already in your wallet to save! Or, load your membership number into Shell EasyPay™ in the Shell app to get instant savings on every trip.
How to Pay at Pump
To pay at the pump, simply insert your CAA card and follow the prompts to complete your purchase. You will see the pump price instantly roll-back by 3 cents per litre, for any grade of fuel.
You can also swipe your AIR MILES card before completing payment, but just make sure to swipe your CAA card first.
How to Pay in-store
To pay inside, present your CAA card or digital barcode to the service champion at the beginning of your transaction to get your discount on fuel, car wash, and eligible in-store purchases.
How to Pay using Shell EasyPay™
To pay using Shell EasyPay™, load your CAA Member number, just once, in the Shell App in the Memberships & Loyalty Section. Once loaded, your discounts on fuel, car wash and in-store items will automatically apply at-pump and in-store.
Check your savings!
Your receipt will show how much you have saved on your purchase at Shell.
CAA.ca
To see your total savings from the program, check your CAA.ca account for your purchase history and annual savings. Let the savings roll!
Closing
At Shell, we are taking care of effortless savings. Conditions apply, so see “Shell.ca/takingcare” for details.